This Week's Featured Product is Peaches

Peach varieties, like other pitted 'stone' fruit, are classified in two different categories: freestone and clingstone. The freestone is easily separated from the center stone or pit of the fruit, while the clingstone varieties usually leave flesh attached to the pit. Whichever you prefer, you're guaranteed sweet and juicy goodness in every bite.
Peaches are delicate and require great care on the part of the farmer and consumer to enjoy their ripe, fresh flavors. Meet your farmer at the market to ask which peach is best this week.
You can purchase peaches from Frog Hollow Farms or another of the local farmers selling peaches.
Frog Hollow Farm is located in East Contra Costa County, between Brentwood and Byron. They grow stone fruit, pears, and citrus all organically on their 133 acre farm and also offer sun dried peaches, nectarines, apricots, and cherries as well as a full li
Once you get your purchases home, check out our delicious recipes using peaches.
About the Pacific Coast Farmers' Market Association
The Pacific Coast Farmers' Market Association is a not-for-profit organization that develops, operates and supports Certified Farmers' Markets in the San Francisco Bay Area. Learn more about our association,
our mission, and partners on our About PCFMA page >>
The Pacific Coast Farmers' Market Association 25th Anniversary
In 2013, the Pacific Coast Farmers’ Market Association (PCFMA) is celebrating 25 years of providing outlets for California farmers to bring fresh produce and other products directly to you. Begun in 1988, a public market format in Emeryville was one of the first farmers’ markets. A year later, in 1989, PCFMA opened three more markets in the Bay Area: one in Danville, one in Oakland at Jack London Square, and one at the College of San Mateo. How we have grown since then! PCFMA now serves as the coordinator and operator for over 70 Certified Farmers’ Markets in the San Francisco Bay Area.
Throughout 2013, PCFMA’s markets will be filled with a variety of exciting events. There will be a special photo exhibition featuring the farmers who work so hard to bring fresh local produce to market. There will be a timeline banner on view, showing the growth of the fresh and sustainable food to table movement and PCFMA’s part in it over the last 25 years. Special anniversary activities will include free cake; kids’ activities and arts and crafts; an appearance by Mr. Carrot at each market; cooking demonstrations with the Cookin’ the Market chefs; fun promotional giveaways like recycled bags, pens, or mugs; lots of enter to win contests; and a very special sweepstakes to win $2,500!!
We invite you to visit a farmers’ market near you, especially during our 25th Anniversary Celebration, to discover just how good farm-fresh fruits and vegetables can be. We look forward to seeing you very soon!
Check out the list of 25th Anniversary Celebration dates to find the day your favorite market is having its celebration and to join the festivities!